More than 90% of all e-commerce businesses rely on e-mail marketing as a sales and marketing channel On the other hand, around 90% of the customers chose e-mail newsletter as the preferred communication for receiving updates, marketing campaigns and useful information for the subscribed services. Do these numbers motivate you to ethink your e-mail marketing strategy and grasp its vital effect on your eCommerce business?
Keep on reading and you will find strategies and tips for email marketing success, useful e-commerce marketing statistics, as well as a few examples to take into account before your next big e-mail campaign.
Continue reading 5 Things to Consider When Choosing a New OpenCart Theme
October 6, 2015
It is often hard to find the right theme for your OpenCart store in the vast market of available themes. Below are five things to consider when choosing a theme for your OpenCart store that will make your choice much easier.
Continue reading How to Create and Manage Attributes in OpenCart 2.0.x
October 1, 2015
Providing your customers with detailed and exhaustive information about the products they find in your store is a key component in the decision-making process each one of them goes before making a purchase. The default Product Comparison functionality of OpenCart makes this tedious task easier.
Continue reading OpenCart Tips and Tricks Vol 2 Ebook Free Download
September 30, 2015
Today we are extremely happy to announce OpenCart Tips and Tricks vol.2. The book features even more Introductory articles, step-by-step tutorials, DIY guides, security tips and a new section titled practical e-commerce advice. As with the previous book the aim is to help store owners get comfortable with OpenCart, teach them how to perform small customizations themselves and also gain e-commerce insight that can help them get ahead of their competition.
Continue reading 9 Trends of 2015 that Will Make Your OpenCart Website Popular (Examples & Free Themes Included)
September 25, 2015
The article highlights and illustrates 9 top web design trends that can make your OpenCart store more appealing and efficient.
Continue reading How to Create and Manage Gift Vouchers in OpenCart 2.0.x
September 11, 2015
Online gift vouchers are a great opportunity for online store owners to improve the benefits of their business. Recently incomm.com conducted a survey about the “Rising popularity of digital gift cards”, where they have found out that nearly 70% of the interviewed customers are more interested in buying a digital gift voucher. This data shows that in the light of the omnichannel experience customers are looking for, providing digital gift vouchers is a perfect opportunity for improving the performance of their business.
Continue reading How to Set Up Manufacturers in OpenCart 2.0.x
September 3, 2015
In the modern world, a well-known and proven brand means prestige, quality and trustworthiness. A brand is usually the thing that makes up for the price of a given product. Being able to advertise the brands you are selling is a very important part of any marketing strategy. In this article, we will show you how to set up and modify the manufacturers for your OpenCart store.
Continue reading How to Add Store Credit to Customer Accounts in OpenCart 2.0.x?
August 29, 2015
In some cases it may become necessary to add credit to your client’s account, this being either a refund, a compensation, or a reward. OpenCart allows you to do this through the admin panel and this tutorial will guide you through the steps of this process.
Continue reading Managing Multi-User Admin Panel in OpenCart
August 20, 2015
In order to manage the activity of each different person in your store, it is recommended to use different accounts for each user in the back end of your site. In this way you can grant the required access to the appropriated people, protecting the confidential information in your store. In this tutorial, we will walk you through setting up new users in your OpenCart store and allowing them the necessary access to features in OpenCart system.
Continue reading How to set-up BirthdayReminder in OpenCart 2
August 19, 2015
This blog post is focused on these customers who have OpenCart 2 and use the module BirthdayReminder.
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