Understanding OpenCart Customers and Customer Groups

February 17, 2016
The difference between just knowing your customers and understanding them is quite notable. You should not think that gathering some basic personal information means you already know how to engage your audience.
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The Art of Mastering Product Returns

Having a refund policy of any type is vital for the success and growth of your business, especially in the field of e-commerce. Ensuring your customers that they will be able to return their products , if they are not satisfied with them, for either an exchange, store credit or a complete refund, will help you build loyalty, security and reliability towards your online business. In this blogpost we will concentrate on the most common reasons for product returns, give you some ideas on how to reduce and avoid them. Towards the end of the article you will find some bizarre and absurd reasons for returned products which were actually used (and some of them even worked!)
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How to migrate from OpenCart to OpenCart 2.x with ExcelPort

OpenCart have recently released the second major version of their free e-commerce system. If you wish to migrate from OpenCart to OpenCart 2.x, this is the tutorial for you.
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