[iSenseLabs Weekly 40] New OpenCart Features & Fixes, Video Tutorials and Latest E-Commerce News
iSenseLabs Weekly just turned 40! We’ve made some changes how we present our weekly progress and have enriched the bonus section with one of our latest projects - iSenseLabs videos.
This week we are also announcing two brand new OpenCart extensions! Promotions and FakeMailDetector. They have a lot to offer, so check their features our below and learn more!
Promotions (OC 2.0.x - 2.3.x)
Choose among 20+ Promotions
Create user-specific promotions
Stackable promos
Filter uses by Guest and Registered Users
Admin mode for testing promos before going live
FakeMailDetector (OC 2.0.x - 2.3.x)
Scans and detects fake and no-longer-valid client emails
Remove unverified mails from email newsletters
Disable guest checkout for unverified mails
Prompts an email address change for a customer with invalid email
Edit/verify or delete invalid emails
MaintenanceMode+ 2.2.3 (OC 2.0.x - 2.3.x)
Improvement: Added rich text editor to the description field.
Bonus Section: Our Favorite Articles of the Week
Here’s 5 Smart Ways to Plan Your E-Commerce Sales Promotion
By KissMetrics
Following the launch of our Promotions module, we would like to share some good strategies to utilize it. If there’s one incremental element of a good sales promotion event - it’s reason. The reason behind each incentive, each product combination, etc. The E-Commerce experts at KissMetrics have prepared 5 vital tips for how to plan your promotions by thinking beyond the sales you want to make and focusing on the customer loyalty that follows.
9 Ways to Fix Your Product Tour’s Engagement Problem
By Appcues
Product tours are designed to take your customers on an interactive presentation of your work. This means that they have to be attracted not only by the product itself, but by the presentation as well. Here are 9 ways to fix and improve your product tours so they deliver more engagement and sales.
Checkout Optimization: How Do Trust Seals Affect Security Perception?
By ConversionXL
The team at ConversionXL performed some research on the behavior of customers during checkout. The main goal was to determine how the presence of security badges and trust seals affects conversions. Some types of badges had lesser effects, while others proved to have the upper hand. Interesting research that can definitely push you one step closer to improving your conversions.
How to Outsell Your Competitors with Creative OpenCart Promotions
By iSenseLabs
We just launched one of our newest OpenCart modules - Promotions. It’s designed to allow store owners to easily create sophisticated promotions for their customers and begin growing their sales, customer loyalty and brand awareness. Check out how to use the module in your own scenario!
iSenseLabs Videos
How to Add Attributes in OpenCart 2.3.x
Pick of the Week
Flat UI Color Picker is a place where you can get just the right tone of color for your flat design. The best part is that you can compare all of them on the spot and pick the one that fits you best.