It is a great way to encourage your customers to make purchases from your store by giving them specials. Sometimes, it is hard for them to figure out how much exactly they have saved. This is why we will show you how to display the percentage difference between the original price and the special.
Continue reading Discounts vs Specials in OpenCart: Which One Is Right for You
September 10, 2014
Retailers often have to lower their prices to keep up with a competitor, or they want to give their customers an incentive to buy more of their product. And that is when OpenCart’s discounts and specials options come into play. A common misconception is that the two are interchangeable. Both are considered pricing strategies, or pricing tactics, however, there are a few major differences.
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