How OpenCart Fuels the Double Yearly Growth of Cilantro the Cooks Shop

Cilantro The Cooks Shop is a kitchenware store in Canada that sells all manner of cookware, cookbooks, and everything for beginners and professional chefs. Their story is an interesting one because it started years before founder Tim Reibling launched an E-Commerce website running on OpenCart.
Continue reading

[Infographic] The Top 8 Customer Experience Trends in 2016

This visual guide shows us the eight trends in customer experience that businesses are likely to focus on this year and in 2017.
Continue reading

Is Influencer Marketing the Future of Marketing

Brand awareness, conversions, brand loyalty… Did you know that influencer marketing can help you achieve all this?
Continue reading

iSenseLabs Announces FacebookStore for OpenCart

After weeks of hard work, our team is happy to introduce FacebookStore for OpenCart! With a few clicks, FacebookStore connects your OpenCart store to Facebook and allows you to sell products on your Facebook Page.
Continue reading

Customer Retention Strategy: 10 Appealing Exit Popups with Discount Hooks

Popups are a controversial topic that give some people the chills, while others the thrills. In this blog post, we will view exit popups as a customer retention method. They can help you keep incoming traffic in your store while generating more leads.
Continue reading

How to Improve Email Marketing Using Principles of UX Design

Email marketing and UX design are two sensitive topics for the E-Commerce industry. Being an online store without email outreach or user-friendly design is never a successful strategy. However, even those who are already doing it face challenges when it comes to engagement and conversion. To make your email campaigns work, you have to understand that it’s just a part of the entire user experience you want to create for reaching your customers.
Continue reading

Ecommerce Blogging - Why and How To Start Right Now

February 25, 2016
The term “Content Marketing” has become one of the dominant phrases that businesses have adopted in their dictionaries. Small, medium and enterprise companies are learning what the superpowers of content marketing truly are. Naturally, they are looking to get a piece of that pie.
Continue reading

Why Blogging is a Must For Business Infographic

February 24, 2016
Here is a teaser infographic for an upcoming blogpost on Why Blogging is a must for your eCommerce business.
Continue reading

7 Black Friday Strategies Still Relevant for 2015

November 26, 2015
Thanksgiving is almost here, and so is Black Friday, which is why big and small businesses are preparing to seize the busiest shopping day of the year.
Continue reading

Tips for eCommerce Email Marketing Success

More than 90% of all e-commerce businesses rely on e-mail marketing as a sales and marketing channel On the other hand, around 90% of the customers chose e-mail newsletter as the preferred communication for receiving updates, marketing campaigns and useful information for the subscribed services. Do these numbers motivate you to ethink your e-mail marketing strategy and grasp its vital effect on your eCommerce business? Keep on reading and you will find strategies and tips for email marketing success, useful e-commerce marketing statistics, as well as a few examples to take into account before your next big e-mail campaign.
Continue reading