[iSenseLabs Weekly 95] New OpenCart Features & Fixes, Video Tutorials and Latest E-Commerce News

This week’s highlight: Yotpo Product Reviews is finally available for OpenCart 3.x!

First things first, Yotpo is not just a product reviews tool. It’s a complete User Generated Content Marketing solution for tons of E-Commerce platforms and other web applications.

Give the power to your users and let them promote your products and make the customer’s voice your most powerful marketing weapon.

It’s a pleasure for us to support the OpenCart integration with one of the most powerful and popular UGC marketing platforms on the web.

So, be sure to check the updates and don’t forget to download the latest versions of the modules your OpenCart site is running!

OpenCart Extension Updates

YotPo Product Reviews 3.2 (OC 3.x)

Initial release for OpenCart 3.x.

Improvement: The extension is 100% event-based. It does not rely on any modifications.

EmailVerification 3.0.4 (OC 3.x)

Improvement: Compatibility with FacebookLogin and LinkedInLogin.

SalesForecast 3.2.1 (OC 3.x)

Improvement: Compatibility with OpenCart 3.x

BrowserSupportCheck 2.2.2 (OC 2.0.x - 2.3.x)

Improvement: Updated browser versions

Improvement: Layout & UI improvements

MailOnReturn 2.1.1 (OC 2.0.x - 2.3.x)

Bug fix: Use the correct mail function for OpenCart

Best E-Commerce Knowledge Resources of the Week

How to Give Searchers What They Need, Not Just Link Bait

By Seer Interactive

The article breaks down an example of a popular search in Google. What’s awesome about the post is that it explains how the pages that pop up in the results relate to the search, whether they are of value and help searchers, whether they bring revenue and traffic, and whether it helps build the brand awareness and elevate the authority of the source. Quick and useful read.

Why Cost-Per-Retained-User is the New Metric in Performance Marketing

By Exponentially.co

Let’s start from the fact that achieving a single conversion, does not mean you have gained a user. Next step is acknowledging that retaining that user involves digging deep into behavioral analytics which feeds data for your conversion & retention optimization goals. Finally, you need to calculate exactly how much you gain from each retained user over a period of time. If you’re into performance marketing and behavioral analytics, this is definitely a good one.

8 Sales Catch Phrases to Seal the Deal

By Userlike

Everyone in sales knows how much conversations matter and that each word and phrase you use can shift the user’s decision. The sales catch phrases in this post are well researched and backed by psychologists as effective in most sales scenarios where you need to become more persuasive, to empower the customer and always ask and know what they are thinking about doing.

6 SEO Backpack Improvements to Help Strengthen Your OpenCart Ranking

By iSenseLabs

We just introduced automatic SEO URL generation, multilingual folder prefixes for SEO URLs, multilingual H1 & H2 tags and much more. The latest updates of SEO Backpack for OpenCart include some major improvements and new features that give you the power to optimize your store faster and more effective.

iSenseLabs Videos

How to Manage Length & Weight Classes in OpenCart 3.x

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