Improve Your OpenCart Data Tracking & Analytics with the ADV Reports

We’re excited to announce the partnership with OpenCart Reports so we can bring you their advanced array of data tracking and monitoring modules.

The ADV Reports family is a line-up of OpenCart extensions that significantly expand the reporting functionality of your store.

Now, your store can feature reports that matter the most to you in a flexible way so you can filter, sort and export the extensive data you need.

The ADV Reports help you gather and sort through deeper data that focuses on four main areas:

  • Sales

  • Customers

  • Products

  • Profits

These advanced analytics tools help you make the most out of each product, order, customer or transaction.

With that new level of data you can easily:

1. Identify the most purchasing customers to reward them and encourage new sales

2. View the most selling products to feature and use them for product recommendations

3. Analyze the total sales over specific hours, days, weeks or entire quarters and years

4. Determine average order value for planning sales, promotions and marketing campaigns

5. Compare sales by location, demographic, age, language, etc.

ADV Sales Report

The great thing about ADV Sales Report is that you have the total sales-related data that your OpenCart store can generate all in one place.


Apart from the number of Orders, Customers and Products, you can also monitor the:

  • Sub-Total
  • Handling Fees
  • Low Order Fees
  • Shipping
  • Reward Points
  • Coupons
  • Taxes
  • Store Credits
  • Gift Vouchers
  • Affiliate Commissions
  • Total Value
  • Average Order Value
  • Refunds

You want to see your total sales summary or want to break down the sales per day of the week or even per hour? Well, you can use the reports for even more than that…


With ADV Sales Report, you have control over viewing and combining all possible parameters that OpenCart works with for displaying data.

Furthermore, you can display your data by Years, Quarters, Months, Weeks, Days or Orders, so you can analyze the spikes and downfalls in the numbers to determine what caused them.

This level of detail in your reporting data is what you seriously need for taking the right decisions that will lead to the growth of your whole business.


Of course, you want to see all the important numbers go up (except the refunds), but there’s one specific metric you want to work on to grow. The Average Order Value (AOV).

This metrics shows you the average amount per order your customers spend in your OpenCart store.

Tip:If you manage to increase your AOV, you will be able to dial back on the efforts to bring in new sources of traffic or keep testing and experimenting with conversion optimization.


There are many strategies you can try to increase AOV, such as product recommendations, upselling complementary products, set a minimum amount for free shipping or free gifts, bundle products together at a discount price and many more.

Expand your knowledge even more with the ADV Sales Profit Report!

ADV Customers Report

Find your most valuable customers, know who your returning buyers are and learn how many visitors don’t come back after their first purchase.


Find the favorite products of your customers and see what’s the total value and average order value you have gained from each user.

Sort out the customers who have abandoned their carts without purchasing and start taking action.

You can dig deep into personal customer data such as all the purchased products, order history, wishlist and much more straight from the ADV Customer Report.


Let’s say you want to see all the customers that logged in most recently, or you want to see the last order of each customer in your store.

You can find that and much more by hitting the Sort By tab and selecting any of the filters you want from the dropdown.

These are all the most important types of customer analytics you need for your users to gather data for your future campaigns, discounts, promotions and different sales strategies.


Go even deeper with the ADV Customer Profit Report!

ADV Products Report

Expand your knowledge over your products and always monitor their performance. ADV Products Report gives you an all-in-one solution for monitoring all the product data you need.


You can view the product data from all angles with the multiple options for your preferences in the way the extension gives you the metrics.

For instance, you can view the categories that sell the most products, or the most popular manufacturers in your store.

Track your product data within specific time periods to monitor the highest selling time frames to determine what might be causing sale spikes or pitfalls.


To make sure that you’re aware of the metrics that interest you the most, sort your reports by:

  • Date
  • Product ID
  • Product Name
  • Product Model
  • Category
  • Manufacturer
  • Status
  • Stock Levels
  • Quantity Sold
  • Total Excl. Tax
  • Total Incl. Tax
  • Tax
  • Average Product Price
  • Refunds

Take your data to the next level with the ADV Products Profit Report!

Improve Your E-Commerce Analytics Today

Learn more about the other ADV Report modules:

It’s always exciting to identify untapped potential and start drawing up the strategies for the most effective approach. And to do that, you need the data to make the right decisions. Try out the ADV report modules and start getting the bigger picture of what’s behind your business.

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