Coming Soon pages are well known and widely used concept in web pages design and marketing strategies. They have been around since the dawn of Internet but I doubt any of you has spent more than two seconds on them. We all know the ugly “Under construction” text accompanied by a picture of a traffic cone or something similar. A couple of years ago however, web designers saw the potential which lays behind this empty page. That’s how coming soon pages were born. A coming soon page is more often than not a one page website, whose sole purpose is to inform your audience about your upcoming or reworked project. But the way you put it to the public - well that is the key part. Creating buzz and expectation even before your website's official launch could sometimes be the difference between success and failure.
Continue reading